Singer Jeon Somi’s fans are filled with excitement as she has announced the launch of her own makeup brand, GLYF. The 23-year-old is delving into entrepreneurship with the upcoming launch of her own cosmetics line in April, marking a new chapter in her career.

In a recent interview with a magazine, Jean shared her passion for beauty and the meticulous effort she put into developing GLYF. From product creation to packaging design and website building, Jeon and his team have dedicated themselves to creating a brand that reflects their vision and expertise.

GLYF’s first product will be a highlighter palette, chosen by Jeon for its ability to spark creativity and excitement in makeup application. Despite its initial focus on highlighters, Zion aims to expand the brand’s offerings in the future.

However, the price of the highlighter palette has drawn mixed reactions among fans. Priced at 43,000 won ($31.90) for four colors, some fans have expressed concerns about the cost, especially for a new brand without established credibility. On the other hand, others have shown enthusiasm for the product quality and Jiyeon’s dedication to cosmetics.

Jeon Somi rose to fame in 2016 for her participation in Mnet’s “Produce 101” and later as a member of I.O.I. Since launching his solo career in 2019, he has made waves in the music industry with hit singles and albums under The Black Label.

As Jiyeon steps into the world of beauty entrepreneurship, fans are eagerly awaiting the success of GLYF and its impact on the cosmetics market.

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